Nourishing our future
Founded by parents, we truly understand the needs of a mother and her growing baby.
Our vision is a world where babies are fed the best. Where mothers are empowered to choose how to feed without justification, judgement, comparison or criticism.
Our mission is to support thriving babies. To be a trusted companion on the journey of parenthood.
We have tried, tested, and challenged every infant formula on the market. We created Shegoa because we couldn't find it anywhere else.
An Australian made, Australian owned, infant formula backed by science. The Super Milk harnessing the powerful, nourishing combination of Sheep & Goat Milk.
It is here for your children, our future, and we couldn't be prouder.
Shegoa believes in a more sustainable, mindful, inclusive, nurturing world.
Motherhood is steeped in traditional gender roles, social ideals, and constructs. Shegoa envisions a new motherhood, one where the role of the individual is not sacrificed, and as mother and child we are better, together.
Better Together. Why should you choose Shegoa?
- Experts in nutritional product
Trusted and loved company, with a century of providing world class, truly innovative nutritional products.
- Unique formulation
We have a combination of sheep and goat milk, the first super milk to be launched worldwide, redefining the infant formula category.
- Exceptional quality
We don’t sacrifice on quality. We have created the highest quality formula and use the best sheep and goat’s milk from across Australasia.
- Safety is paramount
We have partnered with a tier 1 manufacturer and comply to strict FSANZ food safety standards.
What we stand for
- The choice to be a mother, to have a career, to look and feel good on your own terms.
- The choice of how to mother, how to feed, when to feed, without justification, judgement, comparison or criticism.
- Unashamed, unapologetic breast & bottle feeding in public.
Mother Nature, Mother Nurture
We know how important it is for mothers to make a decision on what formula to use, with us you can be confident that you are giving your little one the best start to life.
We will never compromise on:
- Made in Australia
- No artificial preservatives
- No artificial colours
- No artificial flavours
- No GMO ingredients
- No Palm oil